Olidata is Title and Main Sponsor of Virtus Bologna for the 2025/2026 Lega Basket Serie A season

_ 18/07/2025

Technology and sports team up to write a new all-Italian page

There is a deep bond that unites two seemingly distant realities, but guided by the same spirit: vision, innovation and ambition. It is from these common roots that a new and important partnership for the 2025/2026 sports season was born.

Olidata S.p.A., a historic Italian company in the IT sector and a pioneer in digital transformation, is officially the new Title and Main Sponsor of Virtus Pallacanestro Bologna, one of the most titled teams in Italian basketball and among the most relevant and historic at the European level.

Last season, Virtus Bologna won its 17th Italian Championship title, dominating the 2024-25 LBA Finals with a 3-0 win over Germani Brescia. Protagonists of the triumph were international champions flanked by national team members Pajola, Hackett and captain Marco Belinelli, an authentic flag of Italian basketball.

A union of values beyond the parquet floor

This collaboration is based on common values: excellence, determination, vision of the future and strong ties to the territory. It is not a simple sponsorship, but a shared strategic choice, aiming high on and off the field.

On one side is Olidata, a brand that symbolizes the Italian technological renaissance, committed to guiding companies on the path of innovation toward the future.
On the other Virtus Bologna, a historic team of national basketball, an Italian heritage that testifies to its ability to combine tradition, talent and sports vision.

A season to live together

Being Title and Main Sponsor means taking the field with the team, supporting them in every challenge, but above all sharing their emotions and successes. It is a choice that reinforces Olidata’s identity as a player that believes in sports as a vehicle for inspiration, sharing and collective growth.

Olidata’s logo will be featured on Virtus Bologna’s official uniforms throughout the 2025/2026 Lega Basket Serie A championship season.

The championship has yet to begin, but the direction is clear: play for excellence, innovate every day and proudly represent Italian identity. Olidata and Virtus Bologna are ready to write a new page of history together.